Oct 13, 2025 | By: Glenn Bashaw Photographer
Lately, I’ve been curating a series of images that focus on one specific — but incredibly important — aspect of commercial photography: your brand, photographed with intention.
Whether it's signage outside your storefront, branded packaging on a product, or a small logo detail on your coffee cups, capturing those elements professionally does more than document your space — it tells a story of quality, consistency, and purpose.
As a Norfolk Commercial Photographer, I’ve learned that some of the most powerful marketing images aren’t sweeping architectural shots or perfectly plated dishes. Sometimes, it’s the close-up of a logo, the texture of a sign, or the subtle use of brand colors that speaks volumes about who you are and what your business stands for.
Your brand is more than a name — it’s a promise, a personality, and a presence. And how it’s presented in imagery directly influences how potential clients and customers perceive it.
Professional branding photography ensures that:
Imagine a potential customer visiting your website or social media. Do they immediately understand what your business looks like and what it values? Or are they left guessing with blurry storefront shots and smartphone photos of a sign? That’s the gap I help businesses close.
Signage is one of the first impressions your business makes — online and in real life. Whether it's a backlit logo on a commercial building, hand-painted lettering on a boutique storefront, or a sleek plaque outside a law office, it should be captured in a way that feels on-brand and inviting.
In each image I shoot, I focus on:
These photos become invaluable assets for your website, print materials, social campaigns, and even press kits.
If your business sells a physical product — whether it's a bottle of wine, a candle, a baked good, or a branded gift box — the way your packaging is photographed matters just as much as the design itself.
With professional lighting, careful styling, and the right backdrop, I highlight:
These images help build trust, showcase attention to detail, and support elevated marketing — all without saying a word.
I work with a variety of clients throughout Norfolk, VA and beyond, including:
Whether your brand is modern and bold or classic and refined, my goal is to create images that reflect your values, tone, and audience — all while looking professional and visually striking.
If you’ve invested time, energy, and strategy into your branding, don’t let it fall flat with unprofessional visuals. Let’s capture your signage, packaging, and branded objects with purpose and polish — so your brand stands out in the way it was meant to.
📍 Based in Norfolk, VA, I provide commercial branding photography for local and regional businesses that want to look as good as they work.
📸 Ready to tell your story — one sign at a time?
Reach out today and let’s start planning your next shoot.
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